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This 1978-1979 brochure advertises the Model 8000. At the time, it was the
only printed POP material available to consumers on the 8000 player. What is interesting is, unlike almost any other format
introduction, the system had NO official name! Magnavox called it "Magnavision," Philips refered to it as "VLP" (Video Long
Play) and MCA called it "DiscoVision." The 'generic' name was "Reflective Optical Videodisc." Once Pioneer released the VP-1000
under the name "LaserDisc", the powers-that-be realised that something needed to be done with the name since consumers were
confused about player and disc compatibility. Thus, Universal Pioneer, Philips and MCA created a trade group called the "LaserVision
Association" and the format was officially renamed "LaserVision." The group also tightened all the specifications for the
discs and players so that they could guarantee compatibility with all products bearing the LaserVision logo. Until the
formation of the LaserVision Association, Philips, MCA and Pioneer (Universal Pioneer) all had slightly "different" specifications
for disc and player manufacture.
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